Make Money

Why You Don't Need To Be

A Professional Copywriter

To Make Money In

This Business

Master copywriters like Gary Bencivenga and Clayton

Make peace, slave over a single promotional project for

months on end. The reason for that is because they're

personally on the line for millions in windfall profits!

In fact, if you're a copywriter who's playing for stakes

at the highest level, it's literally like a Gunfight at the

OK Coral.

A publisher pits one copywriter against another to see

whose package will out pull the other in a series of

promotional tests for a product or service. I've known

instances where a copywriter spent a month on his

promotional package, only to see it lose by 0.07 of

a percentage point in a split run test.

Of course, CELEBRATIONS for the copywriter whose

winning piece went on to rake in millions for himself as

well as the client. But... the outcome was devastating for

the copywriter who's invested a whole month of his life

in one promotion, only to see it... dive.

But... GOOD NEWS!

You don't have to be a master copywriter in order to

dominate your industry or competitive arena! The

reason for that is most other business owners haven't

a clue how to effectively market their products or