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Thursday, June 17, 2010

Email Marketing To Grow Network Marketing Business

Use Email Marketing To Effectively
Grow Your Network
Marketing Business

If you have an network marketing business and access
to free leads, likely the best way to convert those
prospects into your downline and make money online
is to use email marketing.

The way to build your email marketing list is to take your
best free leads and then leverage that list to effectively
market to them using email.

It is going to demand some hard work at the start,
making sure you are providing true value to your free
network marketing leads. Once you have created a
relationship with them, then inevitably some of those
MLM leads will join your business opportunity.

The whole system can be run automatically; once your
autoresponder is set up and you have created your
message series, it will run on and on, 24/7. You can
also tweak, change and update your campaign as you
go to make it as good as it can be.

Email marketing can be extremely effective for four
particular reasons:

1) It is easy to get someone’s email information. If you
offer a free download or something else of value, people
are usually willing to give you their email address.
Coupled with a high quality landing page and/or home
page you can quickly generate a big list of interested
free leads.

2) Email marketing gives you the ability to build up a
relationship with someone who wants to know more
about network marketing. If you can give them true
value and quality information for their time and interest,
they will start trusting you. People do business with
people they trust.

3) People who join your list are already interested in what
you offer so this creates the potential for your email
marketing to have a high conversion rate with them
joining your downline, in contrast to trying to reach
a cold market.

4) Once your website, landing page(s) and auto responder
system is set up, your system can run mostly automatically.
This will mean you can concentrate on other areas of your
work and/or give you more free time!

It is really important that you make the extra effort to
understand your market niche and seek to provide genuine
value in all the information and incentives you offer.

If you can offer something of value that is free that people
are searching for, they will sign up for your email
marketing list and your website and your business will
find success, even more so if you use free network
marketing leads.

Your landing page and website needs to be setup for
particular keywords that are being used for searches on
the internet, to attract people to sign up for your list.

Email marketing gives you an excellent opportunity to
provide that value to people while marketing to them
with a strong, relevant, consistent message.

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