Who am I to teach you about blogger mistakes?
I’m not a big-time blogger. Neither has my blog won any award.
But I do know one thing, that is, how to use my blog as a tool
to achieve my goal.
I’m telling you this because this is exactly the TOP mistake
that many new bloggers make.
Many new bloggers tend to treat their blog as some kind of online
holy grail, thinking that as long as they have a blog, traffic will
come and they will make money.
What they should do instead is to think of blog as just another a tool.
It should be part of the business, not the business.
I know this is a bit theoretical and ‘dry’, but this is an important
fundamental that you must understand, if you want to follow
my advice.
As you know, I get most of my writing inspiration from our members’
questions. Today’s topic on blogger mistakes is no different.
1) Build A Business, Not A Blog
As I said, I don’t consider myself as a blogger.
My approach to blogging is from the perspective of a marketer.
To me, blog is one of my marketing tools for my business.
In other words, blogging is not my business, and it should not
be your business too.
Frankly, I can’t see a business in your blog. What I can see instead
is you are trying to write some articles and get people to buy the
Click bank product you’re affiliated to. That’s not a business.
Your domain name is membership-millions.com. If I were you,
I will turn the blog into a resource centre that teaches people how
to make money from membership. You may write articles that teach
people how to start a membership site, how to promote membership
sites, etc. You can engage a freelancer to create a membership script
to give away.
If you choose to go the membership way, everything you do should be
related to membership. Your opt-in freebie should be an ebook about
membership. Your articles should be about membership.
If you are afraid that you may not have enough material to write
about membership, your worry is unnecessary. Everything about
internet marketing can be twisted to link to membership.
For example, your little twitter ebook can be renamed to
“how to promote your membership with twitter”.
2) Forget About Making Money
Beggars can’t be choosers. New bloggers can’t be choosers too.
For a new blog, you must focus on providing useful content and
forget about making money.
At the beginning stage, you MUST establish your blog as a useful
resource that people can turn to. Promoting affiliate products should
be a by-the-way thing.
For example, while teaching people how to promote their membership
websites, there may be some traffic tools that you can recommend.
You are more likely to make sales if you focus on providing useful
advice rather than focusing on promoting the product.
3) Be Extremely Proactive In List Building
If you have been reading my blog, you should know that I
advocate ‘list’ before ‘blog’.
If you haven’t started building a list, you should do it asap.
When I say building a list, I’m not talking about the opt-in form
that is currently in your blog. I’m talking about a separate squeeze
page that you actively advertise and promote to get people to
opt-in.
You need to build your list fast so that these subscribers can become
your blog readers. Else you are forever talking to dust.
Check out our list builder script in your members’ area and see how
it can help you in this.
4) Practice Search Engine Optimization
Your blog may be SEO ready, but your articles are not,
or at least I can’t see how a new blog can get to the top
search result for a highly competitive keyword of “How
To Make Money Online Fast” with some 1,390,000,000
competitions.
If you don’t understand SEO, learn it. If you have learnt it,
practise it.
Build links to your blog. Research your keywords before every post.
This is the minimum you should do.
You won’t see immediate effects. But in 3 to 6 months, you will
reap what you sow.
These are the immediate things you as a blogger.
Moving ahead, there are tons of things you can do to keep you very busy.
For example, you can sell your own product, start your own affiliate
program, create a brand for yourself in your niche and a lot more.
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